BACHELOR OF BUSINESS ADMINISTRATION BBA

SCOPE AND OPPORTUNITIES

The Bachelor of Business Administration (B.B.A) program is planned for individuals who want to mix business theory, practical knowledge and professional skills in preparation for careers as business leaders. The BBA program indicates a strong professional business education within a broad background and is designed to mix business theory with practical knowledge and professional skills, to prepare tomorrow’s business leaders

PROGRAM EDUCATIONAL OBJECTIVES

PEO1: To produce graduates with strong foundation in the areas like Mathematics, Statistics, Economics and functional Management in order to develop managerial qualities.

PEO2: To produce graduates with the ability to think creatively and critically, analyzing problems quantitatively, and using information technology to solve business issues.

PEO3: To produce graduates with understanding of social and ethical issues that is a concern to the whole business community.

PEO4: To produce graduates with strong entrepreneurial skills for creating and managing innovations, new business development and identifying high-growth potential entity

PROGRAM LEARNING OUTCOMES

ZUFEST Bachelor of Business Administration program prepares students to attain the educational objectives by ensuring that students demonstrate achievement of the following learning outcomes:

PLO1: Business Management Knowledge: An ability to apply knowledge of Accounting, finance, marketing, supply chain & human resource fundamentals to the solution of complex business situations.

PLO2: Problem Analysis: An ability to identify, formulate, research literature & analyze complex business problems reached substantial conclusions using business management principles

PLO3: Communication: ability to communicate effectively, orally as well as in writing, on complex business activities with the business community and with society at large, such as being able to comprehend and write effective reports and design documentation, make effective presentations, and give and receive clear instructions.

PLO4: Ethics: Ability to identifying ethical and social problems that arise in the business environment and to resolve them.

PLO5: Best Practices: An ability to apply theoretical applications of business administration in the functional areas of business.

PLO6: Team Work: An ability to understand the importance of team work & leadership in order to achieve long and short-term organizational goals.

PLO7: Diversity: An ability to understand the importance of cultural diversity and interpersonal skills especially in the work place.

PLO8: Modern tool Usage: An ability to understand systems & able to use modern software & tools to apply & interpret functional business knowledge.

PLO9: Entrepreneurship: An ability to have entrepreneurial qualities and styles & ability to demonstrate them accordingly.

PLO10: Global Prospect: An ability to identifying business opportunities & challenges of an evolving global environment by identifying & analyzing relevant global factors that influence decision making & develop viable alternatives in an international business.

PLO11: Legal Knowledge: An ability to demonstrate an understanding of the law & its application to business units.

PLO12: Social Responsibility: An ability to understand issues related to CSR involving different stake holders & make effective decisions

THE CREDIT HOUR DISTRIBUTION OF THE COURSES

The Department of Management Technology & Information Sciences follows NBEAC/HEC guidelines for distribution of credit hours between core and elective courses. Any changes to the curriculum are only made after a thorough deliberation in the board of studies (BOS) meetings, which is also attend by external experts. The program comprises of 136 credit hours.

SCHEME OF STUDY

Bachelors of Business Administration (BBA)

SEMESTER 1st

S.NOCODETITLECREDITSPRE- REQUISITES
1HS-104Functional English 3+0None 
2MS-103Principle of Management3+0None
3CS-101Introduction to Computing2+1None
4HS-101/ HS-102Islamic Studies/ 

Ethical Behavior

2+0/

2+0

None

None

5NS-117Basic Mathematics & Calculus3+0None
6MS-105Introduction to Business3+0None
Total17

SEMESTER 2nd

S.NOCODETITLECREDITSPRE- REQUISITES
7MS-102Financial Accounting I3+0None
8MS-104Micro Economics3+0None
9MS-106Principle of Marketing3+0None
10HS-114Communication & Presentation Skills3+0HS-104
11HS-103Pakistan Studies2+0None
12MS-110Foreign Language3+0None
Total17

SEMESTER 3rd

S.NOCODETITLECREDITSPRE- REQUISITES
13MS-108Business Statistics3+0None
14MS-201Macro Economics3+0MS-104
15MS-309Business Communication3+0HS-114
16MS-205Marketing Management3+0MS-106
17MS-209Economy of Pakistan 3+0None
18MS-207Financial Accounting II3+0MS-102
Total18

SEMESTER 4th

S.NOCODETITLECREDITSPRE- REQUISITES
19MS-202Business Finance3+0MS-207
20MS-204Business Law3+0None
21MS-203Human Resource Management3+0MS-103
22HS-208Logic and critical thinking3+0None
23MS-206Statistical Inference3+0MS-108
24HS-231Sociology3+0None
Total18

SEMESTER 5th

S.NOCODETITLECREDITSPRE- REQUISITES
25MS-331Quantitative Techniques 3+0MS-206
26MS-303Financial Management3+0MS-202
27MS-301Cost Accounting3+0MS-207
28MS-310Business Ethics3+0None
29MS-313Production & Operations Management3+0MS-103
Total15

SEMESTER 6th

S.NOCODETITLECREDITSPRE- REQUISITES
30MS-316Persuasive & Analytical writing for business3+0HS-114
31MS-314Business Research Methodology3+0MS-331
32MS-208Management Information Systems3+0CS-101
33XXXElective I3+0None
34XXXElective II3+0None
Total15

SEMESTER 7th

S.NOCODETITLECREDITSPRE- REQUISITES
35HS-318International Relations3+0None
36MS-302Organizational Behavior3+0None
37XXXElective III3+0None
38XXXElective IV3+0None
39MS-480Project/ Thesis3+0MS-314
Total15

SEMESTER 8th

S.NOCODETITLECREDITSPRE- REQUISITES
40MS-406Strategic Management3+0MS-202, MS-203, MS-205, MS-303
41MS-403Entrepreneurship3+0MS-105
42XXXElective V3+0None
43XXXElective VI3+0None
44MS-480Project/ Thesis3+0MS-314
Total15

Specialization Courses

Specialization in Finance
Sr. #Course CodeCourse TitleCredit Hr.
1MS-460Corporate Finance3+0
2MS-416Credit Management3+0
3MS-417Risk Management3+0
4MS-418Auditing3+0
5MS-419Investment & Portfolio Management3+0
6MS-420International Financial Management3+0
7MS-421Financial Statement Analysis3+0
8MS-422Taxation Management3+0
9MS-423Seminar In Finance1+0
10MS-424Islamic Financial System3+0
Specialization in Marketing
Sr. #Course CodeCourse TitleCredit Hr.
1MS-425Sales Management3+0
2MS-426Brand Management3+0
3MS-427International Marketing3+0
4MS-428Advertising Management3+0
5MS-429Retail Marketing3+0
6MS-430Marketing Research3+0
7MS-431Tourism Marketing3+0
8MS-432Services Marketing3+0
9MS-433Cyber Marketing3+0
10MS-434Export Marketing3+0
11MS-435Agriculture Marketing3+0
12MS-436Seminar In Marketing1+0
Specialization in HRM
Sr. #Course codeCourse TitleCredit Hr.
1MS-407Labor Laws In Pakistan3+0
2MS-408HR Development3+0
3MS-455Cases and Exercise In Personnel/HRM3+0
4MS-456Performance Management3+0
5MS-457Organizational Development3+0
6MS-458Essential Of Training & Development3+0
7MS-459International HRM3+0
8MS-461Industrial Relations3+0
Specialization in Economics
Sr.#Course CodeCourse TitleCredit Hr.
1MS-437Public finance3+0
2MS-438Managerial finance3+0
3MS-439Financial economics3+0
Specialization in Information Technology
Sr.#Course CodeCourse TitleCredit Hr.
1CS-441Computer Networking3+0
2CS-234Operating System3+0
3CS-442Experts System & Artificial intelligence3+0
4CS-443System Analysis & Design3+0
5CS-444Seminar In MIS1+0
6CS-447Networking management3+0
Specialization in Hotel Management
Sr.#Course CodeCourse TitleCredit Hr.
1MS-446Hotel Services Marketing3+0
2MS-447Hotel Financing Budgeting3+0
3MS-448Food & Beverages Management3+0
4MS-449Hospitality Management3+0
5MS-450Events/Conferences Management3+0
Specialization in Banking
Sr.#C. CodeCourse TitleCredit Hr.
1MS-451Practice & Laws Of Banking3+0
2MS-452Consumer Banking3+0
3MS-453Credit Analysis & Investment Banking3+0
4MS-454Banks Management3+0
  • Specialization courses not limited to the list above

The specializations offered are: Finance, Economics, Marketing, Information Technology, Banking, Hotel Management, and HRM

LENGTH OF DEGREE PROGRAM

BBA (Minimum): 4 years Duration (Maximum): 7 years

ELIGIBILITY CRITERIA

The criteria for students seeking admission to program are as follows:

  • Intermediate or equivalent examination.
  • Minimum score for eligibility is 50% in the ZU Admissions Test.

Note: Candidates who have completed 12 years of education and obtained degrees other than Matriculation (SSC) or Intermediate (HSSC) are required to obtain an equivalence certificate from the Inter Board Committee of Chairman (IBCC).

FEE STRUCTURE

Tution fee/ creditExam fee / creditNo. of  credit / semTution feesExam feesSem registration feeActivity fee / semAdmission feeSecurity DepositTransport Semester fees
27003001745900510050002000100005000          73,000

Note: Any additional taxes imposed by the government will be the liability of the students/parents/guardian.

The University reserves the right to increase the fees if required according to the recommendation of the Governing Body.

At the time of admission, selected candidates will be required to deposit fee either under Option 1 or Option 2. Therfore monthly or semester fee will be deposited by students within two weeks of commencement of every semester in advance accoring to the official notification on the notice board. 2% surcharge per month will be levied on outstanding fees after the due date.

The students claiming exemptions from any course or courses will be required to pay exemption fee @ Rs. 2,500/- per subject in the beginning of semester.

Fees once deposited are not refundable, except security deposits, for any reason whatsoever.