BS. Industrial Design

Ziauddin University is planning to introduce 4 Years of Bachelor in Industrial Design program with the entitlement of degree as BS. Design under the Department of Architecture and Environmental Design at ZUFESTM. The program is at an initial documented stage while the curriculum is in lines with HEC guidelines but it might be altered or formulized with the current needs and demands. The major heads are discussed below for further approvals.

Industrial Design is a relatively underexplored realm of design in Pakistan, with only University of Karachi offering the program at the moment. The field on the other hand collaborates with all professions and walks of life, engaging human life at large, In this current era, this program is in high demand around the world and its popularity has increased due to the fact that it has lots of potential in terms of growth. Due to its wide acceptance, it has become crucial to train Designers with right knowledge and tools in order to facilitate this highly competitive Industry.

As previously mentioned, Industrial Designers collaborate with not just Architects but all engineering fields, as well as any field that requires any product to be designed. Designers are taught to be highly observational in terms of culture, ethnicities, economic strata and anthropometrics in general. The Post-Covid Society demands highly efficient products which can cater to the changing “Normal”, while helping the society make a smooth transition. Industrial designers around the world are contributing towards creating efficient designs for personal use and wearable products to working alongside Biotechnologists in creating equipment for healthcare facilities. The field collaborates with other fields at each stage and helps creating efficient designs.

“The program intends to nurture conscientious Industrial Designers, who not only cater to the current demands of the design market, but who put an emphasis on design research, collaborating with all known professions to come up with creative solutions for the ever evolving global situations.”

“ Ziauddin University aims to engage a diverse intellectual community to create a pool of diverse ideas, solving not only Global Built Environment issues but also, introducing individuals in the local built environment market, sound in design and management aspects of the required field.”

• Ability to work professionally in creative norms and standards for trends in the industry, catering small to large projects
• Ability to get along and associated in several areas of design inclusive of Structural, Mechanical, Electrical, Environmental, and Construction Management as well as other professions.
• To produce graduates with sound knowledge of current developments specifically for construction technology with the commitment to the respective discipline and its professional ethics, also having a good capability to work in a team, leadership skills, a focus on innovation, and a strong connection with clients are also important.
• To promote Industrial Design as blend of reflective and conceptual approach that help to reach students to perceive and widen the creative process to explore the window of imagination to achieve intellectuality that leads to lifelong learning.

The Department of Architecture at Ziauddin University has been established with the purpose to grow into an institute of architectural thought converging on the human, socio-cultural, environmental, technological, aesthetic and philosophical values. The Industrial Design academic program of the Department has a curriculum developed to meet the requirements of recognition by the Higher Education Commission (HEC). The four-year Bachelor of Industrial Design (BS. Design) proposed curriculum balances the attainment of knowledge with the development of practical abilities. Ziauddin University has developed a highly organized and intensive curriculum. The fundamental components of the curriculum are Design Studio, Material & Detailing Concepts, Computer Applications, Survey of History, Building Sciences, and Professional Development. Elementary theoretical skills are highlighted early on, along with introducing the essential knowledge of art and design. Students will learn to communicate concepts through models and drawings, working flawlessly between all methods of analog and digital representation.

Career prospects for professionally qualified and skilled Industrial Designers are enormous. They can search for employment in both government and private divisions. They are normally hired in architectural and engineering companies, teaching institutes, pharmaceuticals, Automotive industries, real estate development firms, etc. Most of the time, the designers are involved in planning, budgeting, handling financial accounts, negotiating with contractors, ensuring compliance with health and safety regulations, and preparing specifications for materials and workmanship. The demand for this field is almost equal in its all areas including architectural design, construction, engineering fields, pharmaceuticals, and healthcare industries along with private businesses. The international market, mainly the Gulf countries, also offer attractive career for designers.

Intake will be once in a year in Spring semester.

HSSC or equivalent (12 years) qualification with combination of any subjects

The eligibility criteria should be fulfilled for seeking the admission.